Privacy Policy


Beaufort & Blake Limited ("We", “Us” and “Our”) remain fully committed to the protection of your privacy at all times. The information contained in this policy has been published to inform you of the way in which any Personal Data (as defined below) you provide us with or we collect from you will be used. Please read this information carefully so that you understand how we treat such Personal Data. We will collect, store, use and disclose Personal Data in accordance with all applicable laws relating to the protection of Personal Data.

If at any time you are concerned or have questions about how we might be handling your data, please reach out to our Data Protection Officer at info@beaufortandblake.co.uk.

WHAT DO WE DO WITH YOUR INFORMATION?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address. When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. We may also record telephone conversations to use for our internal staff training.

We may, very occasionally, make your postal address details available to similar and interesting companies, whose products may interest Beaufort & Blake customers. If you do not want us to do this then you can let us know by e-mailing us at info@beaufortandblake.co.uk.

If you are an existing customer, we will contact you by post or e-mail with information about goods and services similar to those which were the subject of a previous sale to you.

If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by post, e-mail or telephone if you have consented to this.

We work with Epsilon Abacus (registered as Epsilon International UK Ltd), a company that manages the Abacus Alliance on behalf of UK retailers. The participating retailers are active in the clothing, collectables, food & wine, gardening, gadgets & entertainment, health & beauty, household goods, and home interiors categories. They share information on what their customers buy. Epsilon Abacus analyses this pooled information to understand consumer's wider buying patterns. From this information, retailers can tailor their communications, sending people suitable offers that should be of interest to them, based on what they like to buy.

Epsilon Abacus may transfer data outside the EEA. The transfer will take place in the presence of appropriate safeguards, including standard data protection clauses adopted by the EU Commission”

Our communications are designed to tell you about the benefits we can offer, so that you have exclusive access to our best deals. We use the information we have about you to tailor the content and try to ensure that the offers are as relevant to you as possible.

 If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes then please call let us know by emailing us info@beaufortandblake.co.uk.

SECURITY

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

HOW LONG WE KEEP YOUR DATA

To serve our customers in the best possible manner and to continue to inform you about new products and services, we retain customer data for seven years after the last purchase date, or until you exercise your right to deletion as described below in the YOUR RIGHTS section.

YOUR RIGHTS

You retain at all times the right to access or amend or delete any Personal Data we hold about you or to exercise your right of data portability or to object to, or restrict, the purposes for which your Personal Data is processed on certain grounds. You may exercise this right by making a request in accordance with Data Protection Laws, by emailing info@beaufortandblake.co.uk. You may also lodge a complaint with the UK data protection regulator, the Information Commissioner, should you be dissatisfied with the way we handle your Personal Data.

You have the right to ask us what personal data we hold about you.
If at any time you wish to exercise this right, you can email us at info@beaufortandblake.co.uk. To protect your privacy and security we may need to verify your identity before sharing this information.

You have the right to ask us to update or amend any out-of-date or incorrect data.
If at any time you wish to amend your data, you can email us at info@beaufortandblake.co.uk. To protect your privacy and security we may need to verify your identity before making amendments. 

You have the right to ask us to delete the data we hold about you.
If at any time you wish to exercise this right you can email us at info@beaufortandblake.co.uk. To protect your privacy and security we may need to verify your identity before deleting your data.

DATA PROCESSORS

We work with the following data processors in order to carry out our marketing activities. From time to time we may use other legally compliant data processors as required. These processors will hold data for no longer than is required to complete the analysis before securely deleting it. All data is only accessible to select, authorised individuals.

Mention-Me Ltd: They operate our refer-a-friend programme. They process our customer email addresses and certain order data for the purposes of enrolling customers onto our refer-a-friend programme, monitoring the programme and safeguarding against gaming or fraudulent use of the programme, and communicating with customers in connection with operation of the programme and delivery of rewards. They reporting to us on the performance of the programme.

Epsilon Abacus (registered as Epsilon International UK Ltd): They receive your name, address, mailing preferences and purchase history for the purpose of sharing in the Abacus Alliance. For more information on how Epsilon Abacus use the data, see above.

DISCLOSURES

We will seek to act in the best interests of our customers and will not abuse our position of data controller. We wish to be as clear and transparent as possible and uphold any requests for data disclosure or amendment as soon as possible. Due to the nature of data and catalogue printing, when an amendment is made to data it may take up to six weeks for it to become effective, although we will do everything possible to ensure this time delay is kept to a minimum.

DISCLOSURE OF YOUR INFORMATION

We never disclose your information except in accordance with this Policy and with all applicable laws relating to the protection of Personal Data, including the EU Data Protection Directive 95/46/EC, the EU General Data Protection Regulation 2016/679, the EU ePrivacy Directive 2002/58/EC as amended by Directive 2009/136/EC, as amended or superseded from time to time, and any national implementing legislation (“Data Protection Laws”).

CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you. 

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 Updated: 10th October 2019